 USA Amazon seller - Amazon Attribution beta
Amazon recently released their Amazon Attribution beta solution - combined with Pixelme | allowing to track and postback pixel events to external trafic sources.
In simple terms: We can now track on Facebook Ads the sales made on Amazon, by redirecting Facebook trafic directly to Amazon.
We spent more than 50m during the past few years on Shopify-based websites, on Facebook Ads.
We strongly think that the conversion rate of Amazon, and the fact that most of Amazon Sellers will struggle to setup Facebook Ads (due to incessant ban issues) - open wonderful opportunities for media buying agencies.
As an Amazon seller - would you be interested if an agency approach you, offering to run Facebook Ads toward your Amazon listing, negotiating a commission for each sale tracked on Amazon Attribution?
The agency will fund the ads with their own capital, as an affiliate would do for an affiliate network,
Do you have some recommendations/thoughts?
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