08-20-2009
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Is eBay Phasing out 'Voices' Focus-Group Program? eBay told members of its 10-year old "Voices of the Community" program, commonly referred to as Voices, that it was purging the group of its founding members. The program was launched in 2009 as a focus group after the company faced a negative outpouring from the community over changes it had made.
eBay ejected over 30 members from the program, whose participants give eBay monthly input into features and programs during the development process. There are 47 groups in Voices comprised of about 130 active members. Voices members are not paid, and some of them worked within the program for a decade to help eBay grow the site. Voices members also often acted as eBay's biggest advocates in the community. You can find more information and comment on this article by visiting the AuctionBytes Blog |