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Self competition
 

Let’s assume the following:
I own 2 etsy shops, both shipping from same city.
Both shops have the same listings ( same price, tags etc)with only 10-20 different listings.

My question is this :
Am I self competing with myself in the following scenario?
I know more shops = more traffic = more sales but in the mentioned scenario is that the case?

Re: Self competition
 

Yes you're competing with yourself but you'll probably get the sale either way. With a marketplace like Etsy where only so many buyers are going to want what you're selling, I can't imagine it's too beneficial to have multiple listings for the same item. Sounds like an easy way for Etsy to link you accounts.

Re: Self competition
 

You are competing with yourself, but also withe everyone else. If you are 1 of 10 sellers then you have a 10% chance of a sale (very simplified I know!) but if you are 2 sellers out of 11 then your chance increases to 18%

Re: Self competition
 

Consider your target market and present listings geared towards different stereotypes. You may see something like a 10% increase since you'll be tapping into a larger portion of your buyer base. Good question to ask is why someone might buy item #1a over #1b, and vice versa.

Re: Self competition
 

Dang two 10%s lol.

Re: Self competition
 

I understand your POV but I’m still not sure�� don’t know why.
Anyway, it’s better not to have 2 identical shops.

Re: Self competition
 

It's a yes and no, but I kike to look at it from a different positive view.

I have over 10 shops right? each designed differently, same exact product.
Customer A would like Shop A better while Customer B, the other shop... for no reason whatsoever.

So I think you are doing good

Re: Self competition
 

I have 20 shops on etsy, and belive me, SALES ARE AMAZING.