Forum

Using eBay as a marketing tool...
 

Hi all,

I am at the stage now where I want to use eBay as a marketing tool to drive traffic to my website. Firstly you must know something, I have very limited knowledge on the type of website I need and what is 'good value for money'.

I have been quoted near to £8000+ for the all singing, all dancing type website with integration for PayPal payments, marketing etc.

Deliverables and Cost
Feature Price
Provision of Core eCommerce Functionality £4,950.00
Checkout Optimisation
Abandoned Orders £195.00
PayPal Express Checkout Integration £0.00
Sage Pay Checkout Integration (Primary Payment Gateway) £0.00
Content Management & Administration
Multi-User Access Levels £0.00
Offline Order Screen £295.00
Refunds by Sage Pay £0.00
Data Imports
Initial CSV Customer Data Import £0.00
Initial CSV Newsletter Subscriber Import £0.00
Initial CSV Product Import £0.00
Delivery & Fulfilment
Basic Tracking £0.00
Marketing & Promotions
Featured Products £0.00
Slither Banners £195.00
Multi-Channel
eBay Integration £995.00
eBay Store Design (VS Integrated) £495.00
Mobile Site (Advanced) £995.00
Site Navigation & User Journey
Filter Combos £0.00
Infinite Scroll £0.00
Promotion Sashes (Product Overlays) £95.00
Recently Viewed Products £95.00
Site Trust & Security
SSL Certificate (2 Years) £95.00
Social Media Marketing
Facebook 'Like This' Checkout Incentive £195.00
Special Offers & Incentives
10% Off First Order £0.00
Free Delivery Over £X £0.00
Hidden Departments £0.00
TOTAL £8,600.00

This was the initial quote.

Now, I am looking for an option that can be as effective as what I have been quoted but not as pricey as I'm not stupid and know that they most probably aren't worth anywhere near that amount.

Can anybody push me in the right direction to get a website setup and a company that can really drive traffic and revenue to the site? Potentially the site could be huge and the products that are going on will attract a huge customer base.

All advice is gold to me at the moment so any help is appreciated.

Re: Using eBay as a marketing tool...
 

Who gave you that quote by the way - reputable company?

Re: Using eBay as a marketing tool...
 

Visualsoft eCommerce - yes very much reputable. Not sure how much SEO comes with that though that's the info I am waiting on at the moment

Re: Using eBay as a marketing tool...
 

Sounds very reputable.

Not.
:faint:
Have you ever considered the last creation by aspkin? Six Figure Boss?

Approach aspkin for his comments on this.

Trust me his response will be honest & factual & benefit your pocket.

Re: Using eBay as a marketing tool...
 

Expand....they do eCommerce for some of the UK's biggest brands. Can only assume why it's pricey.

Re: Using eBay as a marketing tool...
 

I added to my post....

Good Luck.

Re: Using eBay as a marketing tool...
 

Thanks for this, will drop him a PM

Re: Using eBay as a marketing tool...
 

Not sure if you know this.

aspkin started making websites.

It's a speciality of his.

And he is SO knowledge in this area. He has guided others with great success for them.

Re: Using eBay as a marketing tool...
 

Six figure Boss is worth reading. Look into it, OP.

Re: Using eBay as a marketing tool...
 

A couple of my customers use visual soft.

Feedback has been there social marketing still leaves a bit to be desired but the general sites seem good.

They are expensive though but then the companies i know using them do extremely large turnover so its horses for courses.

Re: Using eBay as a marketing tool...
 

Compared the 2?

Re: Using eBay as a marketing tool...
 

sorry rsot what do you mean?

Re: Using eBay as a marketing tool...
 

Hmmm, hamster speak

:spy:

Re: Using eBay as a marketing tool...
 

Not at all :)

Re: Using eBay as a marketing tool...
 

Reply to the question. You get another post in.

:FF:

Re: Using eBay as a marketing tool...
 

:noidea:

Sorry guys you have lost me. :s Anyway.....

In terms of the Op asking about good value for money I asked one of the cutomers in question what they paid visial soft for there site and it apparently came to just under 14k.

Now to put this into perspective this is a heavily socially active site which turns over around 150-200k gbp of sales each month. The new site has helped to deliver this level of sales so there is obviously some value there but i still shudder at the thought of spending that kind of money on website.

As with most high turnover sites they rely heavily on driving traffic to the site and also needed a multi price point platform for various customer levels which was apparently the reason for moving to this company.

All that being said like GB mentioned i would speak to aspkin, would certainly be interesting to see what he comes up with, the man knows his way around the internet thats for sure. :thumb:

Re: Using eBay as a marketing tool...
 

I dont know if you have ever heard of this site before but you will find someone on here to do the job much cheaper.
The way it works is members bid on your job and then its up to you who to accept. You will find a lot of professionals to do it.

https://www.freelancer.co.uk

Re: Using eBay as a marketing tool...
 

This is a very old thread peterspike - took a different route

Re: Using eBay as a marketing tool...
 

OH silly me I did not realize is was grave dug, how much did you end up paying ?