Re: Need some tips with new eBay listing
As far as Cassini is concerned, there are a few things that are beyond your control as far as listing placement. It's eBay's search algorithm, and it's very sophisticated.
When a person visits eBay and searches for “red widgets” (as an example) the eBay search engine tracks such behavior as (to name only a few):
What listings they click on
What listings they bid on
What listings they watch
What items they purchase
How long they spent viewing a product or item
What images they enlarged
When someone is selling “red widgets” on eBay, the search engine tracks things such as (to name only a few):
What is your return policy?
What is your response time to customer questions?
Do you have all the product info filled in?
Do you have quality pictures of your products?
What is your feedback quality score?
What are your shipping policies, prices, and delivery times?
Do you have valuable and accurate product descriptions?
What prices are you asking for products?
At what price point are you starting bidding?
What are your click-through and sell-through ratios?
What percentage of your products are “Buy it Now” instead of auctions?
And on and on. In fact, there are many other datapoints that only EB knows about that will rank your listing. The Cassini algorithm is quite complex.
For now, just focus on the obvious ones you can control and are applicable to YOU and experiment. You are going to have to test the waters with your items and see how it works out for you as far as ranking.
Here is one thing that's IS 100% certain:
EBAY DOES NOT APPLY IT'S RANKINGS UNIVERSALLY OR EQUALLY!
Good luck!
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