eBay's Q2 report states 224 MILLION in revenue from promoted listings

ebaystealth1974 · #1 10-05-2021

WTF?!?!

Whoever came up with that idea needs a huge raise!

phaz0rz · #2 10-05-2021

Hah, no wonder they're rolling out the pay per click promoted listings now. :(

ebaystealth1974 · #3 10-05-2021

Quote:

Originally Posted by phaz0rz

Hah, no wonder they're rolling out the pay per click promoted listings now. :(

No end in sight! lol

walkingupwards · #4 10-05-2021

They are killing the marketplace by following this policy just to make short-term profits.

kirkland · #5 10-05-2021

I see nothing wrong with this. Promoted listings have helped my listings out tremendously. Everyone wins

ebaystealth1974 · #6 10-05-2021

Quote:

Originally Posted by walkingupwards

They are killing the marketplace by following this policy just to make short-term profits.

What are they killing? People are making more money, now, than ever.

ebaystealth1974 · #7 10-05-2021

Quote:

Originally Posted by kirkland

I see nothing wrong with this. Promoted listings have helped my listings out tremendously. Everyone wins

As long as everybody doesn't use promoted listings lol... which, of course, would never happen.

phaz0rz · #8 10-06-2021

It's driven prices up in my niche by a good 20-25% because you have to promote to get any sales. Almost all of my orders say "sold through promoted listings".

I don't know if it's killing the market but it's definitely inflating prices. If it gets so bad that eBay sellers can't compete with walmart due to promoted listing costs.. I could see how that would be a problem. I don't think we're there yet though.

ebaystealth1974 · #9 10-06-2021

Quote:

Originally Posted by phaz0rz

It's driven prices up in my niche by a good 20-25% because you have to promote to get any sales. Almost all of my orders say "sold through promoted listings".

So, you guys are having to raise the product price just to be able to bid high with the promoted listings? What percentage rate is average in your niche?

phaz0rz · #10 10-06-2021

Yes. eBays' "suggested ad rate" has been rising since promoted listings first became a thing. It's because everyone selling these items is gradually rising their ad rate to compete while also raising their prices.

So while my listings are technically taking in more money now, it's all going to eBay.

ebaystealth1974 · #11 10-06-2021

Holy sh!t... that would take all my profit haha... last year when I was still selling, my categories were just a couple percent. Hopefully it's still low.

phaz0rz · #12 10-06-2021

Nobody is letting that happen though.. so eBay is just causing inflation.

Xilla · #13 10-06-2021

Quote:

Originally Posted by phaz0rz

Hah, no wonder they're rolling out the pay per click promoted listings now. :(

Yes? Was it officially voiced?

phaz0rz · #14 10-06-2021

Quote:

Originally Posted by Xilla

Yes? Was it officially voiced?

Yes, they announced it last month.

ebaystealth1974 · #15 10-06-2021

Quote:

Originally Posted by phaz0rz

How high do you normally get in search results with your ~ halfway bid of the recommended promotion rate?

phaz0rz · #16 10-06-2021

It depends on the listing but I'd say on average when I'm bidding half of what they want I'm 5 or 6 listings down.

On one account I have a fast selling listing that's consistently on the top while paying about 2/3 of the recommended fee. Traffic and click-through rate still make a difference, just not as much as they used to.

kirkland · #17 10-06-2021

Quote:

Originally Posted by phaz0rz

It depends on the listing but I'd say on average when I'm bidding half of what they want I'm 5 or 6 listings down.

On one account I have a fast selling listing that's consistently on the top while paying about 2/3 of the recommended fee. Traffic and click-through rate still make a difference, just not as much as they used to.

how can you be sure? specifically, once you click through your search placement to access your listing, eBay will prioritize that listing whenever you re-search that product in the future... making your listing appear higher in search than it otherwise would be, but only to your eyes.

I'm assuming you know this, so are you viewing it from a fresh browser?

ebaystealth1974 · #18 11-04-2021

Quote:

Originally Posted by kirkland

how can you be sure? specifically, once you click through your search placement to access your listing, eBay will prioritize that listing whenever you re-search that product in the future... making your listing appear higher in search than it otherwise would be, but only to your eyes.

I'm assuming you know this, so are you viewing it from a fresh browser?

If you only view where it sits in search, then they have no item which idea you are trying to find.

phaz0rz · #19 11-04-2021

Quote:

Originally Posted by kirkland

how can you be sure? specifically, once you click through your search placement to access your listing, eBay will prioritize that listing whenever you re-search that product in the future... making your listing appear higher in search than it otherwise would be, but only to your eyes.

I'm assuming you know this, so are you viewing it from a fresh browser?

It's an educated guess based on the occasional search and my volume of sales. I almost never search for my own listings unless I'm not getting sales.