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Old 06-10-2012
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Default What does VERO mean?

Sorry I'm new here. Will be posting my situation/story for help very soon. Just wondering what VERO is? VERO items???? I've seen it posted on here a few times now. Thanks..
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Old 06-10-2012
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The VeRO programme Counterfeits are bad for everyone –
Rights Owners, eBay, buyers and respectable sellers, and eBay’s commitment to fighting them is resolute. But we can’t tackle the problem alone and through working with Rights Owners who have expertise in their products, we can successfully prevent the availability
of counterfeit products from appearing on the site.

In 1998, eBay established a programme to enable Rights Owners to report potentially infringing listings and have them quickly removed from the site -the Verified Rights Owner
(VeRO) programme.

Since launching the VeRO programme,we have worked hard to build a global network of over 31,000 Rights Owners, with whom we work to identify and remove counterfeits from
our sites. However we would like to encourage even more Rights Owners
to join the programme.

Hope the above explanation from Ebay helps
Old 06-10-2012
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VERO is simply eBay's VErified Rights Owner program. It allows the owners of brand names and copyrights to request removal of listings they believe to infringe their copyrights and/or trademarks.

However, on the internet in general, many people use the term VERO as a substitute for the word Counterfeit.

They are two separate things.

For instance, just because a seller has a listing removed by a VERO member does NOT necessarily mean the item was counterfeit, just that the VERO member believes that it COULD BE.

Some VERO members are very aggressive, removing tons of listings regardless of their authenticty. For example, Burberry has publicly stated they would prefer their items NEVER ended up on eBay. These VERO members cause legitimate sellers fits, as they prevent them from selling authentic items.

Other VERO members are more selective about what they remove, only requesting removal if they have good reason to believe an item is counterfeit - like if something in a picture, or the listing, tipped them off.

eBay, however, honors ALL requests and does not require VERO members to actually PROVE anything. Having too many VERO removals can close your account, regardless of whether or not your merchandise is authentic.

If you have an item removed by a VERO member, the best course of action is to contact them (their email is provided in the removal notice) and ask if they will allow you to sell your items. They may require some proof (what constitutes proof is up to them) that your items are authentic, or they may simply refuse your request without explanation.

Many people feel the system is unfair, as it does not protect the rights of sellers to sell legitimate, authentic, merchandise.

Last edited by jeffweico; 06-10-2012 at 09:50 PM.
Old 06-11-2012
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