This account is far from dead. In fact, if you lose it, it would be a total shame. They are asking for all of this information because you clearly did not complete your tax setup as a legal entity, therefore, they are viewing you as an individual.
Understand What The Velocity Limit Is In Place For
Amazon gets screwed out of millions of dollars every year. They have data analyst ripping through massive amounts of data that answer questions such as "How many FBM feedback should be present on an "x" old account selling in "x" category.
Here is my recommendation, if you care to use it: To: Seller-performance@amazon.com cc:
seller-performance-policy@amazon.com Subject: [Store Name] | [Merchant ID] | Appealing Velocity Hold
Dear Seller Performance Team,
We have been unable to sell on Amazon for [amount of days] now, and it is placing our business and the jobs of our employees at serious risk. It was explained to us in the Seller University videos available on Seller Central that velocity limits were implemented to ensure that buyers are receiving what they are ordering and sellers do not take on more than they can handle.
We place great value on our abilities to sell on the Amazon platform and have been brainstorming every possible solution to the issue we are currently facing that has the ability to ensure Amazon will never have to worry about this again. We have made the bold decision to shift our business model drastically and sell 80% of our items FBA and 20% fulfilled by merchant. We would commit to 100%, however, due to the sizes and weights of a small minority of products that we carry, it would not be feasible to utilize FBA for them. By sending all of our eligible inventory in FBA, Amazon no longer has to dedicate their resources to the velocity limits of our account. This being the case, we kindly ask that this velocity hold is lifted immediately and our selling privileges are reinstated.
We are 100% committed to the buyer experience and look forward to a long, mutually beneficial business relationship with Amazon.
With Gratitude,
[Name on Account ]
[Store Name ]
[Legal Entity ]
[Phone Number]
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When they reinstate you, for 21 days send out 20 units per day FBA. After that, proceed as usual. If you have further questions, please feel free to reach out.