Re: Ebay vs own websites
I have my own website and I've got about two sales so far (Started about 9 days ago). One from a random google searcher, and another from my mailing list. (Just started a weekly giveaway and am getting people on my mailing list that way. Trying to figure out how to make it viral/exponential, but it seems to be fairly linear to how much time/money I invest.)
I started SEO and I'm still waiting on the results. Current position is about 20 on average for all the important keywords, hoping that improves over time. (Nice thing about my market is that I have no /real/ direct competitors on google, as of yet. Most of my would be competitors don't have the skills and/or inclination to run a site.)
I've been getting more sales from etsy, and I'd imagine I'd probably get more sales from ebay/amazon (My accounts have another 30 days to age before I can effectively use it. Even then, though, ebay limits are retarded compared to my ability to expand on etsy/my-site/amazon/etc; ebay effectively hampers my ability to sell. Even then, though, it still might be worth the "cost of doing business" on ebay since my listings got like 10x the traffic etsy does and I believe I got around 1.5x-2x the amount of sales per view as compared to etsy. In terms of sales/item-listing cost (Not including FVF), ebay is cheaper and you get much more traffic sooner. However, including FVF, the cost of doing business on ebay may be much higher depending on your going price. Nice thing about etsy is that they give you keywords people used to find your listings and all sorts of traffic stats that you can easily apply to other platforms like ebay/amazon/google. I.e., don't list the items on ebay that get no traffic on etsy, or least make them the lowest priority. Now, on google(Your website)/amazon, there's no penalty for listing more products (In terms of fees and listing limits), so there's no reason to not list something on those platforms.
Last edited by swbluto; 10-19-2015 at 01:58 AM.
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