eBay shop holiday settings

[storas]

Any advice?

I went on holidays 10th of August. Put my shop on holiday settings.
As one would expect, your views and sales would drop.
Came back on the 17th, took it off the holiday settings, but now my views and sales are not back. They are like stuck on holidays lol.

For about 4 years I generated over 20000 impressions daily.
On the day of holiday settings were applied the impressions drooped to 5000.
They not been up past 7000 since.

Am I glitched out?

[phaz0rz]

It's going to take a while for your listings to regain the traction they had. This is normal. When your sales drop to 0 for a period of time the rank of your listings goes way down.

[StealthJet99]

Yes what the above posted stated is correct.

When you have your listings up all the time consistently and getting lots of views, eBay ranks them higher. When they're removed they have to be built back up in the rankings.

[storas]

Thats the thing. the listings were still active. And I just checked the shop was on holiday settings for 4 days. 50% traffic drop and it is not recovering....

[phaz0rz]

It's going to take longer than a few days for your listings to regain their traction. Search results are re-indexed weekly so the soonest you should expect to see any improvements would be about a week after your listings start selling again.

It doesn't matter that your listings were still active because they weren't getting any sales. High sales volume is the primary factor that boosts listings up in search ranking. When your listing stops selling it drops way down in ranking, and it can take a long time for it to regain it's position.

I've had listings never return to their former selling volume after taking a vacation. It's not a science. Sometimes they will - sometimes they won't.

[storas]

Do you think ending and starting them as new listings will help? I sell unique stuff.
No one else is selling what I'm selling.

[dallis]

EB doesn't care about hits, it cares about sales. What difference does it make if 20 million people look at a listing if not even one sells?

A store on vacation usually doesn't sell much, though it can happen.

Easy answer.

Listing ranking is a tricky thing. Momentum counts for a lot. Does a listing that sells a lot get more exposure? Definitely. Does a listing with more exposure sell a lot more? Perhaps.

Who knows how the EB bot weighs these factors? I don't.

But I do know that many experts recommend very competitive pricing at first until the listing gains a high percentage of sell-through, then edging the price up, and that has worked for me many times.

[SaiJin]

Originally Posted by storas

Do you think ending and starting them as new listings will help? I sell unique stuff.
No one else is selling what I'm selling.

usually it's new accounts that get a slight boost. You can try making a new listing and see if you get a boost.

Problem is once the momentum stops, it's usually a heavy wheel to get rolling again.

I'd give it 3-5 days and see if your standings improve though

[storas]

Just weird. I have some products with hundreds of reviews and thousands of sales. One particular item has 212 5star reviews and 2200 sales in 2 years. But even that listing is now dead.

[phaz0rz]

Making new listings could help since new listings are proven to be given a boost in search results. I wouldn't say it's a guarantee though since your overall account metrics took a hit when you went on vacation and stopped selling for a period of time.

If I were you, I would make new listings but don't take down your old listings just yet. Just zero out your old listings (with "out of stock option" enabled, of course) for now until you know if the new listings will perform any better.

EDIT: The new listings could give your account metrics the boost needed for your old listings to start selling high volume again.

[storas]

Thanks phaz0rz. I uploaded some new stuff and new stuff seems to be moving.
Never going on holidays again lol

[Pandoras_box]

Your Sales conversation rate has dropped in relation to your Listing impression and click through rate.
Check it here:

https://www.ebay.co.uk/sh/prf

As a result, Cassini might have removed you from your previous search position.
It is a catch 22 situation: You need more buying history to rank well but you’ve been buried in search.

Whether you would succeed in climbing back to the top and how long it would take will depend on several factors including competition, account standing and the product you’re offering.

If you’re in a hurry to get back up there then it might be best to kill the listing and relist it with different listing titles, subtitles, photos and description.

You can speed this up and gain free traffic by scheduling several short auctions for the next 30 days.
Stick a custom BIN button and text right at the top of each auction with a direct link to your new BIN listing.

Hopefully, you’d be pleased with the result.