Thanks for the reply BlueMoon.
Those pages were for the ebay India site.
It seems there is no formal application process.
You just fax in a ebay NOCI (Notice of Claimed Infringement) report
From the ebay.com vero page :
WARNING EBAY LINK
Reporting Intellectual Property Infringements (VeRO)
Step One:
If you have a good faith belief that a listing on eBay infringes your copyright, trademark, or other intellectual property rights, all you need to do is fill out our Notice of Claimed Infringement (NOCI) form, print it out, and fax it to eBay. Open eBay's NOCI form.
Note: You will need Adobe® Acrobat Reader to view and print our NOCI form. You can download a free copy at Adobe's Web site.
Step Two:
After we receive your first NOCI, eBay will send you an electronic version of our NOCI form as well as instructions on how to submit future reports electronically.
Step Three:
We encourage you to educate eBay users about your products and legal positions by creating an "About Me" page. We have found that many of our users cease listing potentially infringing items when presented with such information.
Learn how to set up your About Me page. Once you have posted your About Me page, send us an email and we will include it in our list of Intellectual Property Rights Owner About Me pages.
Here is the link to the US NOCI Form in pdf format
WARNING EBAY LINK
http://pages.ebay.com/help/community/NOCI1.pdf
The ebay fax # Fax Number: (408) 516-8811
Wow!
I thought there was some sort of verification process.
No wonder so many get booted from ebay by vero,
you can nuke any competitor easy.
Ebay is so screwed up.