In my experience, they'll do this often times when multiples of these criteria are met:
1. item price is pretty low
2. buyer opened return request, but did not respond to seller's messages with instructions/details + #1
3. buyer claimed in the return request something that would lead one to believe that the item was bought incorrectly by buyer (not claiming defective) + #1, #2
4. buyer opened a-to-z without any prior contact AND a-to-z is non descriptive + #1
In general it seems that Amazon is willing to take the heat in order to resolve something with a customer quickly rather than lose the potential customers, so long as it's not too much money out of their pocket (I'm guessing around $25).
However, Amazon most likely would not do this for customers who are creating their 2nd or 3rd a-to-z claim this month.
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